Share The Love

THE CHALLENGE

Friend get friend activity via Facebook Lead Gen Ads .Consumers were asked to enter in their details, along with the name and email address of a friend for them both to receive an email containing a digital €5 off coupon.

SIMPLIFIES

Data capture via Promotigo’s direct integration to Facebook Lead Gen Ads. Promotigo built both emails which were triggered real-time upon entry submission.

SECURES

Promotigo only passed opted in 1st party consumer data of both
friends to Unilever Marketing Cloud